Get to Know Me
I’m a passionate Digital Marketer with expertise in Social Media Marketing, Omni-Channel Marketing, and Analytics. I am dedicated to helping brands achieve their goals through strategic, data-driven marketing solutions.
RESUME
Core Competencies
Social Media & Content Creation
As a Digital Marketing Coordinator at Fine Tuned Health & Performance, I’ve honed my expertise in social media strategy and content creation by managing platforms like Instagram, Facebook, and Twitter. I’ve crafted compelling campaigns that highlight the clinic’s services, designed engaging visuals, and written copy that resonates with athletes and individuals seeking injury prevention and performance enhancement, all while driving traffic and building brand loyalty.
Email Marketing & Digital Campaigns
At Wine Club, I leverage the power of email marketing to connect with our audience and drive meaningful results. By crafting personalized newsletters and exclusive Wine Club offers, I foster customer loyalty and increase sales. From designing eye-catching emails to writing captivating copy and analyzing campaign performance, I ensure every message resonates with wine enthusiasts and helps grow the brand.
Blog/Copywriting
At My Wine Canada, I’ve developed strong blog writing and copywriting skills, crafting content that captivates and informs wine enthusiasts. From creating detailed blog posts about Canadian wineries to writing compelling promotional copy for exclusive offers, I focus on driving engagement, building brand awareness, and boosting sales. My work combines creativity with strategic messaging to ensure each piece of content effectively connects with the audience and supports the brand’s objectives.
Volunteer & Networking
Monthly Wine Tasting
Due to the internship being remote, we get together once a month to take product pictures of select highlighted wineries for the month, along with tasting the wine. This was a great chance to meet the new owners of My Wine Canada and Wine Club. This allowed me to network with my peers and gain insight into the wine industry and increase my network of peers I can draw from for insight, jobs, and opportunities.
